◢ Introduction

Established in 2000, Research Center for China Business, School of Economics and Management, Tsinghua University aims at providing academic support for the reform and development of Chinese enterprises under the background that China’s economy is moving towards marketization and internationalization. The working goal of the center is to serve as a theoretical front for Chinese enterprise management research, gather domestic and foreign scholars and entrepreneurs to pay attention to Chinese enterprise management issues through open research, and publicize theoretical research results and successful experiences of enterprises, to promote the improvement of Chinese enterprise management research level, strengthen international and domestic academic exchanges and cooperation, and promote the modernization process of Chinese enterprise reform and management.

Based on the academic advantages of the School of Economics and Management of Tsinghua University, the research center carries out the following work based on the principle of close integration of management theory and enterprise practice:

1. Organize and implement general applied basic project research related to business management;

2. Organize and implement the research of applied projects proposed in the practice of enterprise management;

3. Organize and host various thematic forums related to enterprise management;

4. Organize and undertake various academic seminars on Chinese enterprise issues;

5. Publish customer satisfaction indices in various industries;

6. Publish the results of the company's brand value evaluation;

7. Provide management consulting services for enterprises.

◢ Contact

Tel: +86 10-62772537