◢ Introduction

Established with the support of IMEDIA Group, the Center for Development of Sports Industry at Tsinghua University School of Economics and Management (Tsinghua SEM) upholds Tsinghua University's storied tradition, "No Sports, No Tsinghua". By leveraging the academic and research resources of Tsinghua SEM, the Center is dedicated to driving the development of China's sports industry and supporting China's goal of becoming a sporting powerhouse, and provides high-level intellectual support to stakeholders across the sports industry.

Guided by the principle of integrating theory with practice, the Center focuses on the following key initiatives:

1. Conducting Forward-looking Research: Organizing and implementing applied fundamental research on critical issues facing the development of the sports industry.

2. Solving Practical Challenges: Responding to industry needs and conducting applied research on concrete challenges arising from sports industry practices.

3. Building Exchange Platforms: Hosting specialized forums in the sports industry to facilitate cross-sectoral dialogue and the exchange of ideas; publishing annual research reports to distill cutting-edge research findings and practical insights; and operating the WeChat official account to provide a regular platform for disseminating industry information and sharing professional insights.

4. Providing Think Tank Support: Offering consulting services related to the sports industry for government departments, social organizations and market entities, empowering the high-quality development of the industry.

◢ Management

Director: Wang Xueli

Tenured Associate Professor

School of Economics and Management, Tsinghua University

◢ Contact

Email: tudsi@sem.tsinghua.edu.cn